India's purpose-built DPDP compliance platform

Don't spend 18–24 months building DPDP compliance. Deploy Privy in 14 days.

Building DPDP compliance in-house takes time, resources, and ongoing ownership. Privy provides a purpose-built platform that helps enterprises get ready faster and stay compliant as regulations evolve.

50+
Indian PII types classified across
petabytes of data
50M+
Consent impressions
managed
60M+
immutable consent artifacts
generated

Trusted by leading banks, fintechs, NBFCs, and digital-first enterprises

Privy vs In-House Build

The Smarter Way To Get DPDP Ready.

Building DPDP compliance software in-house can take 18–24 months, consume engineering bandwidth, and still leave your team responsible for every future regulatory update, workflow change, integration, audit, and breach response.

With Privy, you can deploy a purpose-built DPDP compliance platform in as little as 14 days with consent governance, data principal rights, breach workflows, vendor risk, audit evidence, and regulatory updates built in.

Privy vs In-House Build Diagram

Are you becoming DPDP compliant or building compliance software?

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Most organisations start with consent management. DPDP compliance goes far beyond consent collection.

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It includes notices, data principal rights, vendor oversight, breach response, audit evidence, and ongoing regulatory obligations. This isn't a single workflow, it's a compliance operating system.

The Privy Compliance Iceberg

Most teams start here

“We need a consent management solution.”

But DPDP compliance is much bigger than collecting consent.

The Privy Compliance Iceberg
What everyone plans to have
What you should ideally have
Data principal rights workflowsData principal rights workflows
Privacy impact assessmentsPrivacy impact assessments
Breach and incident managementBreach and incident management
AI and privacy governanceAI and privacy governance
Privacy noticesPrivacy notices
Data discovery and classificationData discovery and classification
Third-party and vendor risk managementThird-party and vendor risk management
Audit evidence and reportingAudit evidence and reporting
What you actually buy
Confidence During AuditsConfidence During Audits
Build Customer TrustBuild Customer Trust
Future-Proof GovernanceFuture-Proof Governance
Confidence During BreachesConfidence During Breaches
Privacy Expertise Built InPrivacy Expertise Built In
Peace of Mind for LeadershipPeace of Mind for Leadership
What everyone plans to have
Consent lifecycle managementConsent lifecycle management
Cookie consent managementCookie consent management
What you should ideally have
Data principal rights workflowsData principal rights workflows
Privacy impact assessmentsPrivacy impact assessments
Breach and incident managementBreach and incident management
AI and privacy governanceAI and privacy governance
Privacy noticesPrivacy notices
Data discovery and classificationData discovery and classification
Third-party and vendor risk managementThird-party and vendor risk management
Audit evidence and reportingAudit evidence and reporting
What you actually buy
Confidence During AuditsConfidence During Audits
Build Customer TrustBuild Customer Trust
Future-Proof GovernanceFuture-Proof Governance
Confidence During BreachesConfidence During Breaches
Privacy Expertise Built InPrivacy Expertise Built In
Peace of Mind for LeadershipPeace of Mind for Leadership
What DPDP Compliance Actually Requires

More than consent capture. A full compliance stack.

Consent lifecycle management

Consent lifecycle management

Privacy notices

Privacy notices

Data discovery & classification

Data discovery & classification

Third-party & vendor risk

Third-party & vendor risk

Audit evidence & reporting

Audit evidence & reporting

Privy Logo
Capability
Cookie consent management

Cookie consent management

Data principal rights workflows

Data principal rights workflows

Privacy impact assessments

Privacy impact assessments

Breach & incident management

Breach & incident management

AI & privacy governance

AI & privacy governance

Consent lifecycle management

Consent lifecycle management

Privacy notices

Privacy notices

Data discovery & classification

Data discovery & classification

Third-party & vendor risk

Third-party & vendor risk

Audit evidence & reporting

Audit evidence & reporting

Cookie consent management

Cookie consent management

Data principal rights workflows

Data principal rights workflows

Privacy impact assessments

Privacy impact assessments

Breach & incident management

Breach & incident management

AI & privacy governance

AI & privacy governance

Build vs Buy DPDP Compliance

A practical, line-by-line comparison.

Build in-house

What you compare

Privy by IDfy

Build in-house

18–24 months

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Time to go live

Time to go live

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Privy by IDfy

As little as 14 days

Build in-house

₹8–15 crore for enterprise-grade build

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Initial investment

Initial investment

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Privy by IDfy

Subscription-based

Build in-house

High internal dependency

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Engineering effort

Engineering effort

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Privy by IDfy

Lower internal effort

Build in-house

Build from scratch

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Consent governance

Consent governance

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Privy by IDfy

Included

Build in-house

Build workflows, routing, tracking, evidence

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Data principal rights

Data principal rights

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Privy by IDfy

Included

Build in-house

Build and maintain internally

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Privacy notices

Privacy notices

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Privy by IDfy

Included

Build in-house

Build escalation, reporting, evidence trails

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Breach management

Breach management

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Privy by IDfy

Included

Build in-house

Build assessment & tracking workflows

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Vendor risk management

Vendor risk management

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Privy by IDfy

Included

Build in-house

Build evidence collection systems

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Audit readiness

Audit readiness

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Privy by IDfy

Included

Build in-house

Re-engineer internally

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Regulatory updates

Regulatory updates

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Privy by IDfy

Platform updates supported

Build in-house

Permanent internal responsibility

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Maintenance

Maintenance

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Privy by IDfy

Managed by Privy

Build in-house

Engineering pulled from core business

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Hidden cost

Hidden cost

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Privy by IDfy

Faster readiness, lower overhead

The Real Cost

The Visible Cost Is Software.The Real Cost Is Ownership.

An in-house DPDP build is not a one-time effort. It becomes a cross-functional operating load.

Teams involved

Product

Product

Engineering

Engineering

DevOps

DevOps

Security

Security

Legal & compliance

Legal & compliance

Data governance

Data governance

What changes after go-live

Workload Change

Every regulatory update becomes internal engineering work

Workload Change

Every new product flow triggers compliance review

Workload Change

Every new system requires integration and validation

Star

Over time, this shifts from a build project to a continuous maintenance burden.

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Middle Background

Why Consultant-Led Compliance Isn't Always Enough.

Consultants are useful for strategy, assessment, and policy design; they can help you understand what needs to be done. But they don't operate your compliance workflows every day.

Why consultant-led compliance isn't always enough

Checklist

Capture and enforce consent
Manage data principal requests
Track breach response
Maintain audit evidence
Monitor vendors
Update workflows as rules evolve

What Enterprises Actually Get With Privy

Speed Is The Headline. Reduced Complexity Is The Win.

Faster readiness

Faster readiness

Move towards DPDP compliance in days, not years.

Lower ownership burden

Lower ownership burden

Reduce internal engineering and maintenance effort.

Audit confidence

Audit confidence

Keep evidence, records, and reports available.

Breach readiness

Breach readiness

Use built-in workflows when incidents happen.

Compliance automation

Compliance automation

Automate consent, rights, notices, and reporting.

Regulatory alignment

Regulatory alignment

Stay prepared as DPDP requirements evolve.

Engineering focus

Engineering focus

Keep teams focused on product, customers, and growth.

Customer trust

Customer trust

Show mature privacy governance to users and regulators.

Why Organisations Choose Privy by IDfy

One Unified Privacy Platform. Built For India's DPDP Act.

Privy helps Indian enterprises simplify DPDP compliance without taking on the cost and delay of building everything internally.

Proof Point

  • Star IconComplete DPDP compliance coverage
  • Star IconPurpose-built workflows for India's DPDP Act
  • Star IconFaster deployment in as little as 14 days
  • Star IconConsent, rights, breach, vendor risk, and audit workflows in one platform
  • Star IconRegulatory update support
  • Star IconLower total cost of ownership
  • Star IconBuilt-in evidence trails and reporting
  • Star IconEnterprise-grade trust from IDfy's heritage
  • Star IconRecognition through the MeiTY DPDP Innovation Challenge
  • Star IconA unified privacy governance platform, not disconnected systems
Unified Privacy Platform
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Compliance Strategy BG

Ready to evaluate your DPDP compliance strategy?

Whether you're considering an internal build, a consultant-led approach, or a purpose- built DPDP platform, the first step is understanding the true cost of compliance.

Questions Enterprises Ask Before They Choose Privy.

Buying a DPDP compliance platform is usually faster and easier for enterprises that want built-in workflows, audit evidence, regulatory updates, and lower engineering dependency. Building in-house may work for organisations with large privacy engineering teams and long timelines.

A complete in-house DPDP compliance build can take 18–24 months because it includes consent, data principal rights, privacy notices, breach workflows, vendor risk, audit trails, integrations, and reporting.

Privy can be deployed in as little as 14 days, depending on the scope, integrations, and enterprise readiness.

A DPDP compliance platform should include consent lifecycle management, cookie consent, data principal rights management, privacy notices, privacy impact assessments, data discovery, breach management, vendor risk, audit evidence, and compliance dashboards.

A consultant-led approach is useful for strategy and policy design, but enterprises still need technology to run daily compliance workflows, manage evidence, enforce consent, and stay audit-ready.

Hidden costs include engineering time, integrations, maintenance, security reviews, legal interpretation, workflow updates, incident readiness, audit reporting, and ongoing regulatory changes.